Which term describes advertising outside of the organization?

Prepare for the WJEC GCSE Business Studies exam. Sharpen your skills with flashcards and multiple-choice questions, each offering hints and detailed explanations. Get exam-ready now!

Multiple Choice

Which term describes advertising outside of the organization?

Explanation:
Advertising outside the organization means posting job vacancies to reach people who aren’t current employees, in order to attract external applicants. This broadens the pool of candidates and is useful when the business wants new skills, experience, or ideas from outside. Internal advertising, by contrast, targets current staff to fill roles from within. Shortlisting and interviews are steps in the selection process, not ways to advertise. So, the term that matches advertising outside the organization is external advertising.

Advertising outside the organization means posting job vacancies to reach people who aren’t current employees, in order to attract external applicants. This broadens the pool of candidates and is useful when the business wants new skills, experience, or ideas from outside. Internal advertising, by contrast, targets current staff to fill roles from within. Shortlisting and interviews are steps in the selection process, not ways to advertise. So, the term that matches advertising outside the organization is external advertising.

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