Which term describes the total income from sales before any costs are deducted?

Which term describes the total income from sales before any costs are deducted?

• A. Sales Revenue
• B. Profit
• C. Brand
• D. USP

Answer: (A)

Top-line income from selling goods or services is the amount coming in from customers before any costs are taken out. This is called sales revenue, also known as turnover. It shows how much money the business has brought in from its core activities, regardless of expenses. Profit is what remains after subtracting costs such as materials, wages, and overheads. Brand and USP relate to the business’s identity and its distinctive offer, not to income. So the term that describes total income from sales before costs are deducted is sales revenue.

Top-line income from selling goods or services is the amount coming in from customers before any costs are taken out. This is called sales revenue, also known as turnover. It shows how much money the business has brought in from its core activities, regardless of expenses. Profit is what remains after subtracting costs such as materials, wages, and overheads. Brand and USP relate to the business’s identity and its distinctive offer, not to income. So the term that describes total income from sales before costs are deducted is sales revenue.